With the rapid development of the Internet, it is closely related to all aspects of the hydraulic buffer device industry and the whole process of the production cycle. The level and scope of the interaction between the market and users have been greatly expanded, showing a new mode of Internet integration and new The working state is rebuilding the industrial organization and manufacturing mode, and reshaping the relationship between hydraulic buffer enterprises and users.

A new method to realize resource allocation of hydraulic buffer industry by using "Internet +"

(1) Customer-centric

The explosive development of the Internet, especially the mobile Internet, has transformed consumers from passive consumption to active consumption. The initiative of the enterprise value chain has been transferred from producers and distributors to consumers, participating in the whole process of production and value creation in real time. Through the open network platform, many distributed hydraulic buffer producers and consumers have realized real-time and frequent communication and interaction, fully tapped the potential of social innovation, and effectively met the unique needs of consumers. Therefore, hydraulic buffer companies should adjust their strategies as soon as possible, actively change their production and organizational systems, and use new technologies such as social marketing and big data to conduct precise and accurate dialogues with users, promote customized and flexible production, and quickly respond to effectively reduce Inventory, to achieve specialization, segmentation, long-term effect, to meet the diverse needs of consumers.

(2) Network marketing has become the mainstream

With the vigorous development of mobile networks and the rapid popularization of mobile smart terminals, e-commerce has rapidly expanded to the hydraulic buffer industry in the consumer field. The pure offline promotion and communication method in the past has now been transformed into an online and offline (o2o platform) omni-channel marketing method, including marketing, procurement, manufacturing, logistics, guidance, etc., which gradually penetrate into Internet services. The formation of the e-commerce network platform has enhanced the openness and transparency of the market, and brought new life to the marketing services of the hydraulic buffer device industry.

In the future, my country's hydraulic buffer industry must not only maintain the world position of "producing products with machines", but also seize the opportunities brought by the Internet +, and realize the full connection between the Internet and "hydraulic buffer manufacturing" in terms of technology, standards, policies, etc. Goal with deep integration.